Service 2 · Creative Strategy

Creative StrategyAds that make your customer say: this is exactly what I need.

I find out what really convinces your customer, from their comments, questions, and your campaign numbers, then write the ad and the offer in their words.

6.3x monthly sales growth for one store in 5 months

Ads that make customers buy

This is what you'll see in your store with this service.

Service 2 · Creative Strategy

Ads that make customers buy

  • Ads in your customer's words

    Built on your customers' questions, comments, and your campaign numbers, not guesswork.

  • Fresh ideas all the time

    A new ad ready before customers get tired of the current one.

  • An offer that closes the deal

    A well-designed offer that makes customers order now, instead of saying: I'll think about it.

  • Know what sells

    Every ad gets tested, so you know which message brings you orders.

How I work on this service

Clear steps I apply to every store, in order, each with a goal you know.

Creative Strategy

Service 2 · 7 steps

  1. Technical Brief

    I gather everything about the product, customer, competitors, and what sets your store apart.

  2. Value Elements

    I identify what really matters to your customer, from their reviews, questions, and campaign data.

  3. Offer Design

    I design an offer that makes buying an easy decision: price, bundles, and guarantee.

  4. Message Angles

    I write more than one message for the same product, to speak to each type of customer.

  5. Hooks & Formats

    I choose the first 3 seconds and the ad format: video, UGC, images, or carousel.

  6. Scripts & Briefs

    I write the script and shooting notes for your designer or creator.

  7. Test & Learn

    I test the ads, improve what sells, and replace what doesn't.

Questions about this service

If your question isn't here, include it with your request and I'll answer it.

Media Buying is campaign management: budget allocation, campaign structure, audience selection, and tracking results. Creative Strategy is making the ad itself, based on evidence: what we say to the customer and how we convince them to buy. You can get just one, or both. If you choose both, campaign results decide the next ad.

Need more than one service?

You can ask for the other service, or both together.

Ready to stop wasting ad spend?

Choose the service your store needs and send your request, or start with a free session so we find the problem first.

No commitment until you approve the plan